Webinar Series: Accidental Designer-How to Design Images Like a Pro from Idealware

Three 90-minute webinars, Thursdays, December 5 – 19, 1 – 2:30pm Eastern

Regular Price: $135
WVNPA Member Price: $108 (email ashley@wvnpa.org for discount code)
Register: http://bit.ly/AccidentalDesigner19

We know that websites and flyers that are balanced, colorful, and visually interesting get more attention. If you work at a small nonprofit, chances are you don’t have money to spend on a graphic designer.Fortunately, anyone can learn enough of the fundamentals of graphic design to create passable materials on their own. Whether you’re creating visuals for your nonprofit’s communications or know nothing about it and are interested in learning about it, this series will help you gain knowledge and skills you need create interesting and attractive designs. Join us for a three-week course that will walk you through the fundamentals of design and show you how to get started with the right tools.

During this course you will:

• Learn about theories of line, shape, form, and space.
• Explore the theories behind why colors affect the way we think and feel.
• Discover the sneaky importance of typography.
• Review layout dos and don’ts.
• Learn a few basic tricks for using Adobe InDesign.
• Find out about low-cost alternatives to InDesign.

Course Schedule
All sessions take place Thursdays from 1-2:30 PM Eastern.

December 5: The Elements of Design
You will begin by learning the ideas behind good design. You will explore how designers use lines, shapes, form, and space as the basic tools for showing depth, movement, or other visual ideas. You will learn about the importance of color and how to use it properly. You will see how typography can affect both what the viewer sees and feels within a design.

December 12: Layout in Action
You will learn basic principles of graphic layout, then together we will show you time a design being created in real time, explaining the thinking and decisions being made during the process.

December 19: Technology Tools
Adobe InDesign page layout software is the industry standard, and it’s important that you learn useful tips and tricks for doing basic design work in it. There are alternative software that offer similar functionality and many simpler tools that are free and easy-to-use. You’ll hear reviews of these alternative tools and their strengths and weaknesses.

We will send the access code and dial-in information for the webinar to the email address you use to register.  All registered participants will have access to recordings of each session. Participants who cannot attend any of the sessions due to scheduling conflicts will still have access to the course presentation decks and handouts.

About Expert Trainer Cary Walski
Cary Walski uses her background in the arts to create positive online experiences for mission-driven organizations. Passionate about nonprofits making informed decisions, she has delivered presentations for organizations including NTEN, Idealware, The Forum of Regional Associations of Grantmakers, Metropolitan Regional Arts Council, Minnesota Council on Foundations and Minnesota Council of Nonprofits. As owner and nerd-in-chief at Copilot, she works with small- to medium-sized nonprofits to produce websites, email campaigns, and social media communities that connect with and inspire individuals to action.

Register: http://bit.ly/AccidentalDesigner19 (WVNPA Members: email ashley@wvnpa.org for discount code)